British Vogue • October 19th, 2022

A Unique Fashion Collab Spotlights Artisan Quilters In The American South

Developed a cohesive messaging framework for the Marfa Stance x Gee's Bend collection, working closely with senior-level executives to align on strategic objectives and secure buy-in for the collection launch campaign communications.

Financial Times • September 28th, 2022

Why Gee’s Bend quilters are headed to Marfa

Developed a cohesive messaging framework for the Marfa Stance x Gee's Bend collection, working closely with senior-level executives to align on strategic objectives and secure buy-in for the collection launch campaign communications.

revu • October 6th, 2024

revu

Created and implemented the brand positioning, messaging, and communications strategy for my slow fashion brand, revu, establishing a strong, cohesive narrative that resonates with conscious consumers.

HuffPost UK • October 14th, 2022

Shop Jewelry and Home Goods By Indigenous Artisans With Etsy's New Collab

Crafted a comprehensive messaging framework, conducted and edited in-depth artisan interviews, and led press outreach efforts to support the successful launch of the Indigenous Artisans Collective on Etsy.

Etsy News • October 11th, 2022

Indigenous Makers Join Etsy’s Uplift Makers Program

Crafted a comprehensive messaging framework, conducted and edited in-depth artisan interviews, and led press outreach efforts to support the successful launch of the Indigenous Artisans Collective on Etsy.

Etsy Blog • October 11th, 2022

Extraordinary Handcrafted Designs From the Indigenous Artisans Collective | Etsy

Crafted a comprehensive messaging framework, conducted and edited in-depth artisan interviews, and led press outreach efforts to support the successful launch of the Indigenous Artisans Collective on Etsy.

Apartment Therapy • October 6th, 2024

Etsy Is Helping Support and Empower 25+ Afghan Refugees, and Their Handmade Creations Are Stunning

Created a strategic messaging framework, conducted and edited impactful artisan interviews, and led press pitching efforts to drive the successful launch of the Afghan Refugee Collective on Etsy.

Etsy Blog • June 20th, 2022

Exquisite, Heritage-Inspired Textiles Handcrafted by the Afghan Refugee Collective | Etsy

Created a strategic messaging framework, conducted and edited impactful artisan interviews, and led press pitching efforts to drive the successful launch of the Afghan Refugee Collective on Etsy.